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Champion
This year’s Champions league final was one of the best
spectacles in soccer the past few years. Another confirmation of Germany’s
return at the top level of the game for good!
This final was more than expected in many ways. One
parameter to be taken under serious consideration was the boost given through Social
Media and more specifically Twitter.
For about four hours just before, during and after the
game, more than 4.8 million tweets were counted discussing the game! More than
1 million of them included the big star of the game Arjen Robben!
German soccer could not have a better promotion of its
return at the top level than this!
With no doubt Social Media have been used more and
more to share opinions and information on an international level between people
who do not even know each other, but yet share the same passion!
If FIFA claims that soccer connects people then Social
Media is the glue!
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