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Monday, May 27, 2013

Tweet my Champion


Tweet my Champion

This year’s Champions league final was one of the best spectacles in soccer the past few years. Another confirmation of Germany’s return at the top level of the game for good!

This final was more than expected in many ways. One parameter to be taken under serious consideration was the boost given through Social Media and more specifically Twitter.

For about four hours just before, during and after the game, more than 4.8 million tweets were counted discussing the game! More than 1 million of them included the big star of the game Arjen Robben! 

German soccer could not have a better promotion of its return at the top level than this!
With no doubt Social Media have been used more and more to share opinions and information on an international level between people who do not even know each other, but yet share the same passion!

If FIFA claims that soccer connects people then Social Media is the glue! 

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